Cookie Policy

Policy Scope

This policy sets out the cookies are used on following websites:

By using the websites you are accepting and consenting to the terms of this policy (the “Policy”). By using the websites you are accepting and consenting to the terms of this policy (the “Policy”).

Ecotrade Europe Ltd (company registered number 07094786) (“we”, “us”, “our” and “Beauty Works”) of Unit D3, Stanley Green Business Park, Cheadle, Cheshire SK8 6QH is the owner and operator of the websites.

We reserve the right to amend this Cookie Policy. The Cookie Policy was most recently updated on 01 May 2018.

How We Use Cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Use of Cookies

The websites use cookies to distinguish you from other users of the websites. This helps us to provide you with a good experience when you browse the websites and also allows us to improve the websites.

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

We use the following cookies:

  1. First Party Cookies for website functionality. These are cookies that are required for the operation of the websites. They include, for example, cookies that enable you to log into secure areas of the websites, use a shopping basket, create comparison list.
  2. Third Party Cookies for analytical and performance. They allow us to recognise and count the number of visitors and to see how visitors move around the websites when they are using it. This helps us to improve the way the websites work, for example, by ensuring that users are finding what they are looking for easily.
  3. Third Party Cookies for targeting and re-targeting. These cookies record your visit to the websites, the pages you have visited and the links you have followed. We will use this information to make the websites and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

First Party Cookies for Websites Functionality

The table below lists the cookies we collect and what information they store.

COOKIE name COOKIE Description
CART The association with your shopping cart.
CATEGORY_INFO Stores the category info on the page, that allows to display pages more quickly.
COMPARE The items that you have in the Compare Products list.
CURRENCY Your preferred currency
CUSTOMER An encrypted version of your customer id with the store.
CUSTOMER_AUTH An indicator if you are currently logged into the store.
CUSTOMER_INFO An encrypted version of the customer group you belong to.
CUSTOMER_SEGMENT_IDS Stores the Customer Segment ID
EXTERNAL_NO_CACHE A flag, which indicates whether caching is disabled or not.
FRONTEND You sesssion ID on the server.
GUEST-VIEW Allows guests to edit their orders.
LAST_CATEGORY The last category you visited.
LAST_PRODUCT The most recent product you have viewed.
NEWMESSAGE Indicates whether a new message has been received.
NO_CACHE Indicates whether it is allowed to use cache.
PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site.
RECENTLYCOMPARED The items that you have recently compared.
STF Information on products you have emailed to friends.
STORE The store view or language you have selected.
USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to use cookies.
VIEWED_PRODUCT_IDS The products that you have recently viewed.
WISHLIST An encrypted list of products added to your Wishlist.
WISHLIST_CNT The number of items in your Wishlist.

Third Party Cookies for Analytical and Performance

COOKIE name COOKIE Description
__utma Used by Google Analytics.
Tracks the number of times a user has visited the websites.
__utmb and __utmc Used by Google Analytics.
The cookies __utmn and __utmc work together to calculate how long a visit takes.
__utmz Used by Google Analytics.
Track where the user came from, what search engine used, what link is clicked on, what keyword is used and geographical location.
__utmt Used by Google Analytics.
Used to throttle request rate by Google Analytics.
__ga Used by Google Analytics.
Used to distinguish users by Google Analytics.
__cfduid Used by Cloudflare.
Used to identify individual clients ('Beauty Works') behind a shared IP address and apply security settings on a per-client ('Beauty Works') basis.

Third Party Cookies for Targeting and Re-targeting

COOKIE name COOKIE Description
__gads Used by Google for targeting advertising.
IDE Used by Double Click ( for targeting advertising.
DSID Used by Double Click ( for targeting advertising.
cto_lwid Used by Double Click ( for targeting advertising.
Affiliate Window Used by Affiliate Window ( for targeting advertising.
__ssid Used by VeInteractive ( for targeting advertising.
__hstc Used by VeInteractive ( for targeting advertising.
__utma Used by VeInteractive ( for targeting advertising.
opt-out Used by VeInteractive ( for targeting advertising.
VeSessionId Used by VeInteractive ( for targeting advertising.

Managing Cookies

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of the websites.

You can register on opt out schemes which allow you to opt-out from receiving targeted advertising from third parties who are members of those schemes:

Find more information about cookies at:

To opt out of being tracked by Google Analytics across all websites visit