Your Clients’ Ultimate Summer Hair Survival Guide
How Can You Help Clients Protect Hair And Extensions During Summer?
Sunshine, sea and pool days may be part of your clients’ summer plans, but they can take a serious toll on both natural hair and extensions. UV exposure, chlorine, salt water and heat can leave hair feeling dry, dull and harder to manage - often leading to increased tangling, dehydration and loss of shine.
For salons and stylists, summer is the perfect opportunity to educate clients on preventative haircare. The key is focusing on two things: protecting the hair before damage happens and restoring hydration afterwards.
The Beauty Works Solaré Sunshield Collection has been designed as a complete before-and-after summer system, helping clients maintain softer, smoother and healthier-looking hair all season long.
Why Does Summer Cause Damage To Hair And Extensions?
While hair doesn’t burn like skin, prolonged UV exposure can still weaken the hair fibre and strip moisture from the lengths. Combined with chlorine, sea salt, sand and mineral build-up, summer conditions can quickly affect softness, shine and manageability.
Extensions can be especially vulnerable during summer, which is why educating clients on proper aftercare is essential. Beauty Works advises avoiding chlorinated and salt water where possible, as exposure may cause irreversible damage to extensions.
Recommending a targeted summer routine allows stylists to support hair health while helping clients maintain their salon results between appointments.
How To Protect Hair Before Sun Exposure?
Solaré UV Leave-In Conditioning Mist
The Solaré UV Leave-In Conditioning Mist is designed to help shield natural hair and extensions from UV exposure while supporting hydration, softness and shine throughout the day.
This ultra-lightweight leave-in formula helps detangle and condition without weighing the hair down, making it ideal for holidays, beach days and poolside styling.
Formulated with UV filters and bond repair technology, it helps support the hair fibre during exposure to summer stressors, while Aloe Vera, Vitamin E, Coconut Oil and Shea Butter help nourish the lengths.
Recommended advice for clients
- Apply through dry or damp hair before sun exposure
- Reapply throughout the day during prolonged exposure
- Brush through lengths using a detangling brush for even product distribution
- Suitable for natural hair and extensions
How To Remove Salt, Chlorine And Summer Build-Up?
Solaré Cleanse Shampoo
Following sun exposure, hair often requires more than a standard cleanse. Chlorine, sea salt, SPF residue and environmental build-up can leave the hair feeling heavy, dry and harder to manage.
The Solaré Cleanse Shampoo is a lightweight sulfate-free formula designed to help remove summer build-up while refreshing both scalp and lengths.
Enriched with Fermented Rice Water, the formula helps maintain smoothness and shine after cleansing, leaving hair feeling soft, lightweight and revitalised.
For best results, Beauty Works recommends clients use the Solaré Cleanse Shampoo 1–2 times per week throughout summer to help maintain fresher, cleaner and more manageable hair and extensions.
Why recommend an after-sun shampoo?
- Helps remove chlorine, sea salt and mineral build-up
- Cleanses without stripping moisture
- Supports softer, smoother and more manageable hair
- Suitable for extension aftercare
How Can You Restore Hydration After Summer Exposure?
Solaré Hydration Mask
Sun exposure can leave hair dehydrated, rough and difficult to style, making hydration a key part of any summer aftercare routine.
The Solaré Hydration Mask helps replenish moisture lost through sun, sea and pool days, supporting softness and smoothness throughout the lengths.
Powered by Fermented Rice Water and Seaweed Extract, the nourishing formula helps improve manageability and shine, while anti-pollution technology helps keep hair feeling conditioned after summer exposure.
Recommended advice for clients
- Apply to mid-lengths and ends after shampooing
- Leave on for 5–10 minutes
- Rinse thoroughly
- Use regularly throughout summer for enhanced hydration support
What Is The Recommended Three-Step Summer Haircare Routine?
The Solaré Sunshield Collection has been designed as a simple three-step before-and-after summer system, making it easy for stylists to recommend a complete seasonal haircare routine to clients.
Step 1: Protect
Use the Solaré UV Leave-In Conditioning Mist before sun exposure to help defend against UV rays, chlorine and sea salt while supporting softness and shine.
Step 2: Cleanse
After sun, sea and pool days, use the Solaré Cleanse Shampoo to help remove build-up while refreshing the scalp and lengths.
Step 3: Hydrate
Finish with the Solaré Hydration Mask to replenish lost moisture and improve softness and manageability.
Incorporating UV protection and after-sun hydration into clients’ routines can help maintain healthier-looking hair, smoother extensions and longer-lasting salon results throughout summer.
Which Solaré Retail Set To Recommend To Clients?
The Solaré retail sets offer stylists an easy way to recommend complete summer haircare solutions tailored to different client lifestyles and travel plans.
Looking For The Ultimate Summer Haircare Bundle?
The Solaré Ultimate Sun Escape Set includes the complete full-size three-step Solaré routine, alongside refillable travel bottles, a limited-edition claw clip and a luxury travel bag - ideal for clients wanting a full summer aftercare system.
Need An Easy Everyday Add-On Retail Product?
The Solaré UV Shield & Detangle Set pairs the UV Leave-In Conditioning Mist with a mini detangling brush and luxury travel bag, making it perfect for clients looking for lightweight, on-the-go UV protection throughout summer.
Want A Travel-Friendly Retail Option?
The Solaré Jet-Set Sun Care Set includes travel-size versions of all three Solaré essentials, ideal for holidays, hand luggage and maintaining extension aftercare while travelling.
Why Is Summer Haircare Retail Important For Salons?
Summer haircare provides salons with an opportunity to support clients beyond the chair while strengthening retail recommendations and extension aftercare education.
By introducing preventative UV protection alongside cleansing and hydration treatments, stylists can help clients maintain healthier-looking hair between appointments while protecting the longevity of their extensions throughout the summer season.