Beauty Works were invited to London Fashion Week as the official hair sponsor of the David Koma A/W 2022 Fashion Show, held at the exclusive Magazine London event space. Koma’s show-stopping designs have been worn by the likes of Rosie Huntington-Whiteley, Adele, Madison Beer and even Beyonce!
Beauty Works were in good company backstage with Charlotte Tilbury as the official makeup sponsor and styling by Mark Goehring. International hair stylist Kenna was the lead hair stylist for the show, with Beauty Works ambassador Dom Seeley part of the team.
Beauty Works muse Maya Jama was spotted amongst the crowd of it-girls on the front row, including Hana Cross, Misse Beqiri and Euphoria actress, Chloe Cherry.

The show was inspired by Koma’s recent grant to become a British Citizen after 20 years of living in London. The looks from the show pulled from British cultural references, whilst staying true to Koma’s signature sexy and bold style. British sports, football and rugby were a key